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Fragrance in refined odors

Montale parfumuri melody of the sillage how fragrances continue to sound after leaving

Montale parfumuri is an example of how a scent can sound even when the person has already disappeared from sight. A perfect perfume can remain in the memory longer than a song on a playlist: we have already turned the corner, and the scent still “sounds” in the imagination of those around us. This olfactory […]

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Image and lifestyle

Musical images in perfume advertising: a secret code of emotions

Perfume advertising is not just a demonstration of a bottle with an elegant design. It is an emotional work that seeks to awaken feelings, bring back memories and even tell a story without words. In recent years, special attention has been paid to the musical accompaniment in such videos. After all, music has a unique […]

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Musical mood

Perfumery in the rhythm of jazz, warm improvisation in nuances

Fragrances, like music, have the ability to touch the deepest strings of the soul. These musical images create an atmosphere, transport you to other worlds, evoke memories and awaken emotions. This is especially felt when it comes to warm, multifaceted compositions that resemble jazz improvisation – lively, sensual and unpredictable. Jazz and perfumery seem to […]

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Musical mood

How Perfume and Soundtrack Turn Mornings into a Ritual

Morning is the starting point. It is in the first hours of the day that the mood, tone and energy with which a person will move on are set. In the hustle and bustle of everyday life, we often neglect morning moments, turning them into a mechanical set of actions: alarm clock, shower, coffee, road. […]

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Image and lifestyle

Perfume, Vinyl and Vintage: How the Aesthetics of the Past Shape the Modern Image

The world is rapidly moving forward, offering new technologies, trends and forms of self-expression. And yet, despite this, many of us increasingly look back to the past. Why does the aesthetics of bygone eras resonate in people’s hearts again and again? The answer lies in nostalgia, sensuality and the desire to touch the authenticity that […]

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Fragrance in refined odors

Perfumer as composer creating fragrances in the spirit of a musical score

Perfumery and music are two arts that work with invisible but deeply felt material. One sounds in the air, the other dissolves in it. When fragrance creators describe their creations as “compositions,” it’s not a metaphor for a catchphrase, but a working term: each bottle is actually assembled according to the laws of the score. […]